Magaluf Beach

Magaluf Beach is a wide, 1.5-kilometre arc of fine sand at the centre of the resort. The water is calm and sheltered — this is a south-facing bay with a gentle slope into the sea, which makes it genuinely good for swimming even with children. The seabed is sandy rather than rocky, and the water stays relatively warm well into October.

The beach has been cleaned up considerably in recent years. Sun loungers and parasols cover most of the sand in summer, pedal boats and jet skis are available for hire, and the promenade behind has been repaved and widened. Away from the strip, the western end of the beach near the headland is quieter, with fewer vendors and more locals.

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A story
The beach was heavily developed starting in the 1960s when the Franco-era government encouraged mass tourism along the Spanish coast. By the 1970s Magaluf had become notorious enough that local tourism authorities eventually launched a rebranding campaign, replacing rowdy bars with beach clubs and family hotels — though the reputation proved stickier than the planners hoped.

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