Granby's two main attractions — the zoo and Yamaska National Park — make it one of the better family destinations in Quebec outside Montreal. The zoo is among the largest in Canada and takes most of a day to see properly; the national park offers a gentler afternoon of swimming, cycling, or walking along the Yamaska reservoir.
For visitors with a car, the surrounding Eastern Townships countryside makes for excellent exploring: vineyard roads, small villages with covered bridges, and the microbrewery town of Dunham all within an hour's drive.