Sedona's shopping centres on Tlaquepaque (the arts village on Highway 179) and Uptown along Highway 89A. Tlaquepaque has the better galleries and more serious crafts — jewellery, ceramics, textiles, and original paintings by regional artists. Uptown tends more toward crystals, T-shirts, and Native American-themed souvenirs of varying authenticity.
For genuine Native American arts and crafts, look for the Indian Arts and Crafts Board certification, which guarantees the work is made by a federally recognised tribe member. The price differential from non-certified items reflects the quality and provenance of the work.