Frankenmuth runs on its German theme, and the visitor experience is built around four anchors: the all-you-can-eat fried chicken at Zehnder's and the Bavarian Inn, the world's largest Christmas store at Bronner's, the carriage rides between them, and the river park along the Cass. None of it is subtle — but the town leans into the kitsch with enough commitment that it works as a one- or two-day curiosity.