Alameda Itu

Jardins side street with Brazilian designer boutiques and good cafes

Alameda Itu cuts across the Jardins shopping grid between Rua Oscar Freire and Rua Augusta. The street is quieter and slightly more curated than Oscar Freire itself, with a mix of Brazilian designer boutiques (Reinaldo Lourenço, Adriana Barra), good independent perfumeries and bookshops, and a couple of well-regarded cafes. The buildings are low-rise Jardins typical — two- and three-storey townhouses with deep landscaped gardens between them.

This is the street to walk if you have already done Oscar Freire and want a less concentrated, less crowded version of the same scene. The cafes here are also the best mid-Jardins option for a long pause.

shopping jardins

Other places in Shopping