A hillside near the airport, twelve kilometres south of Arica, holds the world's largest Coca-Cola logo — a 122-metre advertising geoglyph spelt out in 70,000 empty glass bottles laid on the desert pavement. It was built in 1986 to mark the centenary of the company and has since outlasted several waves of corporate marketing.
It cannot really be seen from the ground; the best view is from a plane on approach to Chacalluta airport, or from the lookout on Cerro Sombrero on the far side. As a piece of late-20th-century roadside oddity, in a country full of pre-Columbian geoglyphs of llamas and condors, it is unbeatable.