Duitama's main attraction for visitors is Pueblito Boyacense on the edge of town — a replica colonial village built to showcase the different architectural styles of Boyacá's municipalities, with craft shops, food stalls, and weekend performances.
Within easy reach of Duitama, several genuinely old colonial towns are worth a half-day: Tibasosa, just to the south, has elegant two-storey houses with colonial balconies and a church square that Simón Bolívar visited in 1820. The town of Iza, a short drive further, sits near Lago de Tota — Colombia's largest natural lake — and is worth combining with a lakeside stop.
Villa de Leyva, about 90 minutes by road, is the flagship colonial town of Boyacá: a large cobblestone plaza, whitewashed walls, and a well-developed food and craft scene that makes it worth the trip. San Gil, two hours northeast, is the adventure sports hub of Colombia, with rafting, paragliding, and caving all available.
Duitama itself has some cycling history: it hosted the 1995 UCI Road World Championships, where Abraham Olano of Spain took the road race title ahead of Miguel Indurain, and Jeannie Longo of France won the women's race.