Saijo sits on the northern side of Shikoku, where clear water runs down from Mount Ishizuchi and appears in town as uchinuki, the artesian springs locals still use for drinking water. It is a working Ehime city rather than a polished tourist town, but it has a strong identity: mountain gateway, pilgrimage stop, sake-and-water town, and festival city.
The big natural lure is Mount Ishizuchi, western Japan's highest peak, reached from the Saijo side by bus and ropeway in season. In town, the Uchinuki springs give Saijo its daily rhythm, while the Shikoku Railway Culture Museum is a compact treat for train fans right by the station.
Saijo also sits on the Shikoku 88 Temple Pilgrimage route, with several numbered temples spread across the wider municipality. The most surprising building is Komyo-ji, a modern Buddhist temple by Tadao Ando, where concrete, timber, and stillness replace the expected old-temple script.