Jimmy Buffett's Margaritaville chain has a flagship outpost on the Hip Strip — a vast multi-storey complex with a beach club, water slide, swim-up bar, multiple decks, and live bands most nights. It is the loudest, most unapologetically touristy place in town, and unapologetically fun on the right night.
Daytime cover charge gives access to the slide and water trampoline. Evenings tend to start mellow and end with the foam machine. If you are travelling with kids it works; if you are travelling for serious nightlife, look elsewhere.