Alpharetta is an affluent suburb of Atlanta in north Fulton County, about 26 miles north of downtown. It's a significant tech hub — dozens of major technology companies have offices here — and has developed a pleasant, walkable town center around Alpharetta City Center in recent years.
For visitors, Alpharetta is primarily a base for exploring north Atlanta or a stop on the way to the north Georgia mountains. The town center has good restaurants and a farmers market on Saturdays, and the larger Avalon development is the high-end shopping and dining destination on the south side of town. The Ameris Bank Amphitheatre is a major outdoor concert venue that draws big-name acts throughout the summer.