Petatlán is a compact town in the coastal foothills of Guerrero state, about an hour southeast of Zihuatanejo by bus along the coastal highway. It is a working Mexican town rather than a tourist destination, which is part of its appeal — the streets are unhurried, the markets are local, and the restaurants around the plaza cook for residents rather than visitors.
The town's centrepiece is the Santuario del Señor de Petatlán, a striking basilica that draws pilgrims from across Mexico throughout the year. The image of Christ kept here is considered miraculous, and the church interior is filled with retablos and offerings left by the faithful. Even if you are not religious, the building and its surrounding plaza make a quiet, atmospheric stop.
Petatlán is also known for its gold and silver jewellery trade, a craft tradition with roots stretching back generations. The streets near the market are lined with small workshops and stalls selling rings, chains, and earrings at prices noticeably lower than the resort shops back in Ixtapa. Buying direct from the artisans is possible and worth the extra time it takes.
Buses to Petatlán depart frequently from the central terminal in Zihuatanejo. The ride takes around an hour and the service runs in both directions well into the afternoon, making a half-day visit easy to arrange. Combine the basilica, a slow walk through the jewellery stalls, and lunch at one of the simple cafés on the plaza, and you have a satisfying morning out of the resort loop.