Rainbow is a small wheat-belt town in Victoria's remote northwest Wimmera region, sitting on the edge of vast golden plains about 365 kilometres from Melbourne. It's a genuine outback town with a strong agricultural character, and a useful gateway to the nearby Wyperfeld National Park.
Wyperfeld is one of Victoria's largest and least-visited protected areas — mallee scrubland, dry lakes, and long walking trails with almost no one on them. The park is particularly good for birdwatching, with mallee fowl, regent parrots, and Major Mitchell's cockatoos among the species regularly sighted. The road to the park entrance passes through typical Wimmera landscape of red dirt and dry saltbush. Lake Hindmarsh, Victoria's largest natural freshwater lake, lies 20 km to the south and is worth a detour in a year with good rainfall. The Turbo Gallery in town showcases local and visiting artists and is a good first stop on arrival.